
Turning Searchers into Visitors, and Visitors into Customers
About Me
I've been helping businesses promote themselves on the internet since 1998.
In all that time, I've always believed that the most important part of the phrase "internet marketing" is the word "marketing", rather than the word "internet". |
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I've worked with many organisations over the years, from the very largest - eg Microsoft, GE - to the smallest 1 person operations. With each of them I've adhered to the principle that no business really needs a web site - what businesses need are customers, and the internet is a fantastic way to get them.
My Internet Marketing Philosophy
Back in the days even before Google, I recognised that the internet was going to become a major force for business, so I set up a company focusing on web design.
After a few months it became apparent that I was no great shakes as a designer, but I had realised that there was no point anyone having a business if nobody else could find it, so I'd set up all my sites to appear top of the search engines. (In those days, AltaVista was the king of search, though there were plenty of other search engines around).
Over the course of the next 7 years I worked with various web agencies, before setting up Ross Jackson Ltd in 2005 to focus solely on my holistic approach to internet marketing.
Essentially, I believe that an overall web strategy is the best way to achieve maximum ROI from the internet. So I won't just be looking at ways for you to achieve top ten listings in Google, I'll also be ensuring your web site performs optimally once the visitors arrive.
Have a look at the Services I offer or Contact me for more info.
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