Patient Recruitment for Clinical Research Using Digital Marketing

Facebook Lead Ads – A Quick and Inexpensive Method of Lead Generation

rossjackson2020-07-16T10:01:22+00:00April 5th, 2020|

You may not be familiar with Facebook Lead Ads. Essentially, these are a means of capturing someone’s contact details without [...]

rossjackson2020-07-16T10:04:46+00:00March 16th, 2020|

Having worked on many patient recruitment campaigns using Facebook Ads, I’m well used to the confusion that can exist when [...]

rossjackson2020-07-16T10:07:32+00:00January 14th, 2020|

In the world of digital lead generation, there are 4 standard models for payment that cover the vast majority of [...]

rossjackson2020-07-16T10:11:39+00:00January 6th, 2020|

Now that Christmas is over and the New Year is in full swing – or, at least, people are starting [...]

rossjackson2020-07-16T10:14:29+00:00November 27th, 2019|

I’ve reviewed and audited dozens of digital advertising accounts over the years, including many designed for lead generation or promoting [...]

rossjackson2020-07-16T10:16:38+00:00October 31st, 2019|

There’s no shortage of media stories relating to the medicines and healthcare field. This can provide a great opportunity for [...]