Ross Jackson - About Me

Born in Manchester, I moved to London in the early 1990s, where I enjoyed a great grounding in promotional techniques through a series of corporate sales and marketing jobs.

 

I first came across the internet in 1995 and was hooked by its possibilities, as both an information and marketing tool.

 

Once I started building websites in 1998, I soon realised my skills didn't really lie in design. I had, however, built all my sites to be top of the search engines - with AltaVista being the search engine King in those days - so dedicated my career to website promotion from then on, initially specialising in what became known as Search Engine Optimisation.

 

Through all this time, I've always believed that:

 

"No business needs a website. What businesses need are customers, and your website is how you can get them"

 

As one of the most experienced internet marketers in the country, I've worked with businesses and organisations of all types and sizes and have helped many hundreds of websites in developing their content and promoting them to the top of the search engines.

 

Since 2001, as well, I've worked with Pay Per Click advertising - the single most measurable and controllable form of advertising yet devised - and have guided businesses into making their sites convert better, through the proper use of Analytics and site improvements.

 

Whilst I have all areas of internet marketing in my blood, my favourite aspect of it is certainly Link Bait development - whereby I create a piece of unique, quality content that will take on a life of its own and generate inbound links to your site for years to come.